Google Ads

List MCCs and ALL customer accounts accessible by the OAuth token

Overview of MCCs and customer_ids (no account). Scope detail (with account).

Customer info: name, currency, timezone

List campaigns with status and budgets

Today performance: cost, impressions, clicks, conversions, ROAS per campaign + _summary

ROAS for a date range (default current month). Per campaign + _summary.

List enabled ads with type, status, campaign name and policy_summary (approval/review status)

Keywords: metrics, search terms, status/policy (action=status), auction / Quality Score diagnostics (action=diagnostics) or raw GAQL

Historial de cambios (quién cambió qué): campañas, anuncios, pujas, URLs, headlines, keywords, presupuestos

Daily performance: cost, impressions, clicks, conversions, revenue per day

Pause, enable or remove campaigns (REMOVED is irreversible)

Update a campaign daily budget (in the account currency unit)

Pause, enable or remove ad groups

Pause, enable or remove ads (needs ad_group_id + ad_id)

Pause, enable or remove keywords (needs ad_group_id + criterion_id)

Update max CPC of keywords (in the account currency unit)

Create a campaign_budget (required before creating a campaign)

Create a campaign (default SEARCH, PAUSED, MANUAL_CPC). budget_id required.

Create an ad group inside a campaign

Add positive keywords to an ad group

Add negative keywords (campaign or ad group)

Create a Responsive Search Ad (RSA) inside an ad group

List sitelinks and where they are attached (campaign / account / ad group)

Create sitelinks and attach them to a campaign (default), the account or an ad group

Detach sitelinks (removes only the association; the asset stays in the library)